The Simply Summer Collection

Nothing says summer like feeling the sand in between your toes and the wind in your hair. Calypso St. Barth’s Simply Summer Collection was inspired by the beach.

Calypso St. Barth is a high-end boutique located in New York selling items from clothing and accessories to furniture. The store has an overall angelic feel in the style of the clothing and the way they care about the quality of products they sell. I did not only draw attention to the store’s quality but also the relaxing lifestyle it conveys, emphasizing it with custom typography and a refreshing color palette.