Seasons: Catering and Café

Fist go at a logomark for a catering company. The thought behind it is the menu and decorations of the café change seasonally. The aim behind the logo is to provide something very simple that could be manufactured differently for each season's theme.

I chose Jessica Hische's Buttermilk for it's elegance and simplicity. It doesn't look as hand-writey as other scripts and not too too feminine. FF Meta is used as the tag line and would probably be used throughout materials. It's the antithesis of Buttermilk: strong, sturdy, etc.

Feedback and input is welcome and wanted! Thank you!

Posted on Oct 23, 2012

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