Finance School Logo

Start of an identity design for a prestigious financial education services provider. The symbolism behind the mark comes from the shape of the roofs of the original Eton College in London (see attachment), as well as E of Eton and a castle / crown, depending how one perceives it.

Typeface is the lovely Arno Pro.

Jacob Cass
🦩Strategy & Design for Brands that Dare to Flair. F'yeah!🦩

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